Matt Deniston
Matt is passionate about making the complex simple. He has over 20 years of experience designing and implementing easy to use, innovative software and hardware products.
He has helped bring cutting edge products to market, including Iomega’s Zip® 250MB and PocketZip® drives, and Intel’s AnswerExpress™ Internet Service, Create & Share® product line, and the EtherExpress® Pro product line by applying his human factors engineering and usability background.
Matt also directed a multi-year agile project to overhaul the underlying technology, redesign the user experience, and integrate concept-based search technology into an ASP.NET web application, Prevail®. He has authored numerous white papers, is a regular speaker at conferences and workshops, and is a co-author of the book, “Practical Guide to Electronic Discovery.”
Before forming Sitka Technology Group, Matt led an agile team in designing and building custom environmental services software for tracking the federal government’s efforts to protect and restore the salmon runs of the Pacific Northwest. If you want to see his eyes light up, ask him about ways to communicate requirements, specifically about a technique he developed called “broadsheets.”
In May 2011, Matt was appointed to the board of WaterWatch, a local non-profit that works to protect and restore flows in Oregon rivers to sustain the native fish, wildlife, and the people who depend on healthy rivers.
Matt has a B.S.E. in Engineering Science with a concentration in Human Factors Engineering and a Technical Communication Certificate from California Polytechnic State University, San Luis Obispo. Matt lives in Portland, Oregon with his wife and two kids, three chickens, and two rabbits. When not helping Sitka grow, Matt might be biking, kayaking, flyfishing, building something, cooking, playing soccer, reading, playing chess, or helping out with his kids sports stuff.
